The computer group Apple announced Monday that it has registered over 2 million pre-orders in 24 hours for the new iPhone 5, against only one million for the previous model during the same period.
The iPhone 5 will be available in stores in nine countries, including France and the United States, from September 21, but can be ordered online since Friday.
Some staggered deliveries in October
“Customer response to the new iPhone has been phenomenal,” said the chief of Apple marketing, Philip Schiller in the statement. “The demand has exceeded the initial offer, and if the majority of pre-orders will be delivered to customers on September 21, many will not be delivered until October,” says the group.
On Friday, Apple had extended delivery times advertised in online shops.
Some experts have predicted that the iPhone 5 would be the biggest technology product launch of the season, saying that 10 million copies could be sold in the early days of marketing.
After the first 9 countries (USA, Canada, France, United Kingdom, Germany, Australia, Japan, Hong Kong and Singapore), the list will be expanded to 20 more countries next week, and around a hundred other by the end of the year. This is one of the rhythms of the fastest launch for Apple phone.