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Zara opens online store in China


The fashion chain Zara, owned by Inditex textile giant, will strengthen its presence in the Asian market with the opening of its online store in China next Wednesday, September 5.

With this release, the group reflects its commitment to this country, where it hopes to finish this year with 425 stores of different brands, and continues with the expansion of Internet sales.

Asia is one of the priority areas of growth of the company headed by Paul Island, for whom the start of the sale ‘online’ in China is a “strategic significance”, supplementing the expansion plans in this area, as advanced during the presentation of the results of last year.

Inditex, which began operating in the Chinese market in 2004 with the opening of a Zara store in Hong Kong, had the end of the first quarter of its 2012 financial year with 289 stores (107 of Zara) in cities like Beijing, Shanghai, Shenzhen, Dalian and Hangzhou, among many others.

The online store Zara, which precisely meets its second anniversary this Sunday of commercial activity in the network is operating in twenty countries. China is the third country in which the sale starts ‘online’ outside Europe, after the U.S. and Japan.

Inditex won 1,932 million euros in the last fiscal year, up 12%, and increased sales by 10% to 13,793,000. This year plans to open between 480 and 520 stores, bringing its sales network exceed 6,000 establishments.

During the shareholders meeting last July, said that Inditex Island will invest around EUR 1,000 million in fiscal 2012 to further advance its expansion, which is the “clear priority” of a group with opportunities for “global growth” . “Invest today for that future growth,” said the chief executive of the company.

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